ENGAGE 2022:
dream big and re-imagine banking

We live in the platform era, and financial institutions need to get with the times. In this opening keynote, Backbase leaders Jouk Pleiter, Karan Oberoi and Thomas Fuss will kick off ENGAGE by sharing our vision and progress in building the future of Engagement Banking.

Jouk Pleiter
CEO and Founder, Backbase

Karan Oberoi
Chief Product Officer, Backbase

Thomas Fuss
Chief Technology Officer, Backbase

From Vision to Value: the Transformation Journey of Citizens Bank

Citizens Financial Group made the business choice to make digital and innovation strategic cornerstones, but translating boardroom priorities into tangible improvement for customers. Hear their experiences, insights, lessons and path forward as Citizens makes the technological and organizational to put their customers and the bank in charge of their own destiny.

Lamont Young
EVP Digital and Customer Experience, Citizens Bank

Deepening customer relationships to become the preferred financial app.

Join this session to explore why financial wellness is gaining momentum in the post-pandemic world. You’ll also find out why Retail Banks must enrich their customer experience with data-led insights to stay ahead of their competition. All this, plus lessons learned from our customers, exciting product demos, and so much more.

Rachael Lord
Product Director, Backbase

Laure Frank
Director of Digital Business, Raiffeisen

Mark Rapp
SVP Strategic Marketing, SchoolsFirst Federal Credit Union

Fabian Fanton
Solutions Engineer, Backbase

How Engagement Banking can better serve the underrepresented.

Banks and Fintechs are in a position to impact almost every corner of the economy, proactively rebuild trust, remove inequity, and transform financial services and our collective human experience. Join us as we discuss this critical topic and how BetaBank, Backbase, and Deloitte Digital are collaborating to bring financial services to the underrepresented

Chloe Katz
Senior Regional Partner Business Manager, Backbase

Seke Ballard
Founder & CEO, BetaBank

Nick Cowell
Partner, Digital Strategy in Banking, Deloitte Digital

One team. One bank. One hour. See the Engagement Banking Cloud in action.

You've built a bank with Backbase, but what's next? In this interactive workshop, a team of Backbase implementation experts will take on the role of a bank developing new offerings. With practical insights from a Value Consultant, watch as we leverage the Engagement Banking Cloud to accelerate, innovate, and solve new challenges.

Marc Corbett
Senior Solutions Engineer, Backbase

Estée Kreher
Senior UX Designer, Backbase

Shyam Mohan
Digital Strategy Consultant, Backbase

Tak Tsubota
Lead Principal Mobile Engineer, Backbase

Richa Rochna
Backend Engineer, Backbase

The one-stop-shop that wins small businesses for life

In this interactive session, our product leaders will show you how Backbase supports business banks at every stage of their customer lifecycle, from opening accounts to upselling loans. With exciting demos and inspiring customer stories, this session is one you won’t want to miss.

Jarno van Hurne
Product Director, Backbase

Moshima Shongwe
Head of Digital for Business, Standard Bank

Alan Harder
Business Development Director, BetaBank

Juan Correa
Solutions Engineer, Backbase

Hybrid advisory: the future of Wealth Management

Discover the key role that hybrid advisory plays in the platform era and how private banks can capitalize on it. Through real-life customer cases and informative demos, we’ll demonstrate how Backbase gives you the tools you need for every stage of the customer lifecycle.

Niel Maartens
Product Manager, Backbase

Doris Bakhirta
Business Project Lead, Private Banking, Mauritius Commercial Bank

Micha Kroes
Senior Solutions Engineer, Backbase

One team. One bank. One hour. See the Engagement Banking Cloud in action.

You've built a bank with Backbase, but what's next? In this interactive workshop, a team of Backbase implementation experts will take on the role of a bank developing new offerings. With practical insights from a Value Consultant, watch as we leverage the Engagement Banking Cloud to accelerate, innovate, and solve new challenges.

Marc Corbett
Senior Solutions Engineer, Backbase

Estée Kreher
Senior UX Designer, Backbase

Shyam Mohan
Digital Strategy Consultant, Backbase

Tak Tsubota
Lead Principal Mobile Engineer, Backbase

Richa Rochna
Backend Engineer, Backbase

Five crucial decisions to successfully start your Digital Transformation

In this interactive workshop, our experts in Digital Transformation will address the most crucial decisions banks embarking on their Engagement Banking journey have to make, using real-life examples to contextualize the guidance provided.

James Ransome
Digital Transformation Director, Backbase

Laure Frank
Director of Digital Business, Raiffeisen

Rick Pusag
Chief Information Officer, EastWest Bank

Moshima Shongwe
Head of Digital for Business, Standard Bank

The formula for Digital Transformation success

Most digital transformation projects fail to deliver real results, let alone on time and on budget. But in this session, you’ll learn how to beat these odds with lessons learned from Backbase customers and key success factors to achieve a predictable implementation.

Heidi Custers
Digital Transformation Director, Backbase

Thijs Delen
Vice President of Customer Success, Backbase

Unlocking the digital lending opportunity

In an extremely competitive landscape of alternative lenders, bigtech & fintech disruptors, banks and credit unions often struggle to deliver the lending experiences their customers demand. Digital lending being the top priority for banks in 2022, Bakhtier Pulatov, Backbase’s Lending Product Director will deep dive into how financial institutions can transform their lending journeys to increase conversions, lower cost and engage customers better.

Bakhtier Pulatov
Product Director, Backbase

Ruben Mijwaart
Principal Solution Architect, Backbase

Reimagine the future of banking

In this session, Backbase’s Roland Booijen will discuss how the flexibility of our Engagement Banking Cloud will deliver your next level experiences. Our deep integrations with core banking systems, fintechs and cloud offerings, facilitate a glove-fit for unique needs of all banks and credit unions. Join us and learn how you can innovate at scale, future-proof your operations, and a find new upside for your business.

Roland Booijen
GM Bank as a Platform, Backbase

Hemanth Sundararaj
Senior Director Business Management, Microsoft Worldwide Financial Services

Best-practices on how to take your CX & UX to the next level

Discover how customer insights can shape your unique brand experience.

Liz Chai
Sr. Strategy Consultant: CX & Innovation, Backbase

Philippe Soeters
Director of UX Design, Backbase

Turning Middle East & Africa banking on its head: From Traditional Banking to the Banks of the Future

Discover how banks across the Middle East and Africa are future-proofing their operating models with exceptional, customer-first journeys. Join this session to catch all the insights from trailblazing banks like Saudi National Bank, Banque Saudi Fransi, BIAT, and Rand Merchant Bank.

Matthijs Eijpe
RVP Sales, Backbase

Yasar Yilmaz
Director, Microsoft Worldwide Financial Services

Elyes Ben Rayana
Board member, BIAT

Omar Yassine
EVP of Digital Banking, Saudi National Bank

David Horton
Head of Digital & Innovation, Banque Saudi Fransi

Matthew Hale
CIO, Corporate Banking, Rand Merchant Bank

Building your own Digital Bank: the story of 365.bank

Traditional banks are supposed to fear challenger banks - but what if they launch their own challenger brand? 365.bank has taken the banking expertise of the parent company, Postova Banka, and combined it with a platform-first approach to creating a new banking experience. With seamless journeys on mobile and in their branches, hear how 365.bank is re-architecting banking around their customers.

Martin Horvath
Chief Innovation Officer, 365.bank

Reallocating your transformation budget towards maximizing differentiation.

In this session, our consulting and implementation partner Mobiquity will share an approach that enables you to spend most of your transformation budget on features and functionality that allow you to differentiate from your competition.

Peter-Jan Van De Venn
Strategy Director Fintech, Mobiquity

Beating the odds: successful transformation stories

How are Banks and Credit Unions dealing with complexities of regulation, challengers and customers in North America? In this session, hear how leading players in the region are looking to navigate these challenges for success. What are the questions being asked, and adaptations needed to succeed.

Jan Rempe
RVP Customer Success, Backbase

Arian Llanes
VP of Digital Banking, BankUnited

Don Westerman
Eastern Bank

Catching the next wave: a decision point for European Banks.

In this session, you’ll hear from European digital innovators, including leadership from Raiffeisen, BRD, and OTP, and join the conversations that are setting the scene for banking in 2023 and beyond.

Matthijs Eijpe
RVP Sales, Backbase

Jonathan Power
RVP Sales, Backbase

Maja Mijic
Executive Director for Digital Transformation, BRD - Groupe Societe Generale

Gergely Görc
Group Online Banking Lead Advisor, OTP Bank

Christian Sarafidis
Chief Business Development Officer, Microsoft Worldwide Financial Services

Laure Frank
Director of Digital Business, Raiffeisen

Seán Jevens
Chief Digital Officer, AIB

One team. One bank. One hour. See the Engagement Banking Cloud in action.

You've built a bank with Backbase, but what's next? In this interactive workshop, a team of Backbase implementation experts will take on the role of a bank developing new offerings. With practical insights from a Value Consultant, watch as we leverage the Engagement Banking Cloud to accelerate, innovate, and solve new challenges.

Marc Corbett
Senior Solutions Engineer, Backbase

Estée Kreher
Senior UX Designer, Backbase

Shyam Mohan
Digital Strategy Consultant, Backbase

Tak Tsubota
Lead Principal Mobile Engineer, Backbase

Richa Rochna
Backend Engineer, Backbase

Human + Digital: strategies for Credit Unions to compete in the Platform Era

Come join the conversation about how credit unions can achieve the perfect balance of digital and personal, leveraging future-proof technology to elevate the member experience. This interactive session will combine insights from Backbase with real-life stories from credit unions across the United States, so don’t miss out.

Robert Soetens
Product Director, Backbase

Judith Henderson
VP Information Technology, WSECU

How Backbase and Microsoft deliver customer and employee innovation in banking

In this collaborative session, our experts will explain how financial institutions can combine the Backbase Engagement Banking Platform and Microsoft Cloud for Financial Services to future-proof their operating model and develop innovative solutions that leverage Microsoft Dynamics, Power BI, and more.

Elliott Haralambous
Global Ecosystems Director, Backbase

Key challenges and learnings from digital transformation leaders

Banks can’t operate in isolation from the world of customer-first, platform-based journeys their customers live in. We’ve assembled a panel of global experts to unpack the changes banks need to make, how this affects their business model in the long-term and how they can build a winning strategy.

Will Haskins
Director PR & Comms, Backbase

Claudia Viana
Head of Consumer & High Net Worth, Standard Bank Angola

David Horton
Head of Digital & Innovation, Banque Saudi Fransi

Nick Cowell
Partner, Digital Strategy in Banking, Deloitte Digital

Paolo Sironi
Global Research Leader Banking, IBM

One team. One bank. One hour. See the Engagement Banking Cloud in action.

You've built a bank with Backbase, but what's next? In this interactive workshop, a team of Backbase implementation experts will take on the role of a bank developing new offerings. With practical insights from a Value Consultant, watch as we leverage the Engagement Banking Cloud to accelerate, innovate, and solve new challenges.

Marc Corbett
Senior Solutions Engineer, Backbase

Estée Kreher
Senior UX Designer, Backbase

Shyam Mohan
Digital Strategy Consultant, Backbase

Tak Tsubota
Lead Principal Mobile Engineer, Backbase

Richa Rochna
Backend Engineer, Backbase

In this insight-packed session, our expert Value Consultants will share practical tips on constructing a roadmap that gives you the fastest time to business value – including building your business case, defining what to build first, and measuring the ROI.

Mayur Vichare
Head of Value Consulting, Backbase

Rebalancing the Buy vs Build equation

In this session our tech experts will address the critical technology and architecture choices that banks have to make to future-proof their operations.

Greg Fahy
Senior Vice President of Technology, Backbase

Chervine Bhiwoo
Engineering Lead, Mauritius Commercial Bank

Gautam Narayan
VP Digital Engineering, Navy Federal Credit Union

Lessons from the field: overcoming obstacles hindering Credit Unions’ growth

This panel discussion will uncover the opportunities and challenges faced by Credit Unions from industry leaders on how they view and navigate the environment.

Michael Fife
RVP Customer Success-US West, Backbase

Steve Stevens
Chief Digital Officer, Westerra Credit Union

Mark Rapp
SVP Strategic Marketing, SchoolsFirst Federal Credit Union

Jeb Burke
VP of Digital, Wings Financial Credit Union